Our Story
Moroccan Craftsmanship Reimagined as Contemporary Luxury
Born from a deep passion for Moroccan craftsmanship and sustainable design, our house represents timeless elegance and handmade excellence.
Behind every creation lies a vision: to elevate outdoor spaces through sculptural, authentic, and refined pieces.
Under the creative direction of Eco Designer by Artisan Designer Khadija Bouchaqour,each parasol becomes a work of art where heritage and modern sophistication merge seamlessly.
A Distinctive Signature
-
✧ Master Craftsmanship
Each piece is entirely handmade by our dedicated team of skilled artisans. We honor traditional Moroccan techniques such as macramé and zellige while adapting them to international luxury standards.
-
✧ Sustainable Design
We believe in responsible luxury. Our creations are designed to be durable, eco-climatized, and crafted from carefully selected premium materials.
-
✧ Bespoke Creation
We collaborate with architects, interior designers, and prestigious hospitality groups to develop tailor-made projects suited to the most demanding environments.
B2B Mission – Los Angeles 2025
In 2025, we participated in the B2B mission in Los Angeles, showcasing our work and connecting with international professionals to promote our artisanal expertise
Salone index Saudi Arabia , Riyadh front ,2025
Our Vision
To create unique outdoor experiences — where shade becomes art, material becomes emotion, and every detail tells a story.
Our parasols are not merely functional objects; they are expressions of refined living, designed for luxury hotels, exclusive resorts, and exceptional private residences.
Salone del Mobile – Milan 2025
In 2025, we participated in the Salone del Mobile in Milan with the Maison de l’Artisant
In 2023, we collaborated with Sofitel Taluda Bay to create a luxury outdoor space
In 2024, we took part in the professional B2B fair organized by the Maison de l’Artisant during the Artisans’ Day, showcasing our creations and highlighting our craftsmanship
🌱 Green Program Finalist
Finalist in the Green Program with the eco-cooled parasol project, recognized as an innovative and sustainable greensolution
Collaboration with Casa Emma – Rabat
I had the pleasure of collaborating with Casa Emma in Rabat on a unique interior design project.
For this project, I created:
- Macramé pendant lamps
- Custom wall hangings
A heartfelt thank you to architect Imane for her trust and creative vision.
This collaboration resulted in unique, handcrafted pieces that add warmth and character to the space.
🎓 Excellence Training – Maison de l’Artisanat
In 2025, I completed a 6-month excellence training program organized by the Maison de l’Artisanat, in collaboration with:
the Academy of Traditional Arts,
the CTTH Center,
and the Carpet Excellence Center.