I got an email on Friday from a woman (that I did not know) who runs the training department at a local college here in Houston. The college books business trainings and seminars for corporations and local businesses. (I need to know her!) She wanted to see my availability for a speaking event here in Houston the end of this month.
She said that the client wanted a FUN program and added that the word F.U.N. stumped her. She did not know of any programs that were fun so she asked around and she said that my name came up over and over again! Hmmm... I guess I am known for FUN. We met with the client and they not only booked me for that one event but for several more in future.
Being known for something is a good thing. In The Seven Women Project, Donna, the Master of Personal Branding asks, "What are you know for?"
The quickest way to find out is to ask.
Try this... Ask your friends, coworkers, and customers the following question: "Using as few words as possible, how would you descrive me to someone who has never met me?"
Are you brave enough to ask?